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INFORMATION USAGE OF INTERNET AND MOBILE TELEPHONY Following the latest suervey done by Strategic Marketing and Media Research Institute - Skopje here are with the key findings USAGE OF INTERNET 31% of the total population does have a PC in their household, and 69% don't. Understandable differences from the average figures were noted among participants with university degree - 62%, urban population - 37%, employed - 40% and pupils/students - 56%. The percentage of participants that have a PC in the category of people with primary education is 18%, people from the rural regions - 20%, housewives and retired people - 12%, and unemployed - 23%. 39% of the people that own a PC have an access to the internet, but the number of people that cannot access it is bigger - 61%. 24% of the total population uses the Internet. Figures higher than the average were noted in the categories: men - 28%, age group 14 - 29 - 48%, participants with university degree - 43%, pupils and students - 63%, employed - 28% and interviewed participants from the urban population - 27%. Figures lower than the average were presented in the categories: female population - 19%, age group 40-49 - 15%, age group 50-59 - 11%, older than 60 - only 3%, participants with primary education - 19%, housewives and retired people - 5%, unemployed - 16% and participants from the rural regions in Macedonia --17%. 37% of the interviewed participants that use internet (24% of the total population), use it on a daily base, 39% use the internet at least once per week, 9% at least once per month, and 15% of the interviewed participants use the internet less then once per month. 58% of the interviewed participants with university degree use the Internet almost everyday. 43% of the Internet users access it mostly from their homes. The age group 50-59 - 80% presented serious deviation from this average number. 35% access the Internet from internet - caf?. This percentage is significantly smaller among the participants with a university degree - only 14%. Internet is accessed from the office by 10%, from school - 8%, from friend's home - 4%. Internet users access the net mostly from the internet - caf?s - 58%, 46% from their homes, 29% use their friend's access, 23% from school/college and 20% from the office. 31% of the internet users (24% of the total population) use it to brows the web, 27% use it professionally, 18% as aid in their school/college assignments and 16% to download movies, music, games etc. Internet users (24% of the total population) use the access for movies, music, games etc in 55%, browsing - 52%, work - 34%, school/college - 32%. 35% of the population that stated to access the internet from their homes (11% of the total population) use ADSL internet connection, 22% use cable internet, 21% use Dial - up connection (Macedonia Telecom), 16% use wireless internet, and only 2% use the Dial - up prepaid connection. The number of users of ADSL connection among the Albanian population is significantly higher than the average - 63%, while the respective percentage among the Macedonian population is 22%. Regarding the use of cable internet access, 31% of the Macedonian population and only 6% of the Albanian population stated they use this method of access. Highest percent of the interviewed participants that have access to the internet at home use it less than 5 hours per week - 30%. 28% of them use the Internet 5-15 hours, and round 19% of the participants use the Internet more than 35 hours. Out of these, 35% are very satisfied with the services provided by the internet operator, 42% are partially satisfied, 13% are partially unsatisfied and 8% are completely unsatisfied. Regarding the prices of the Internet services, 18% of the participants said they are very satisfied, 49% are partially satisfied, 12% are partially unsatisfied and 18% are completely unsatisfied. The presence of more providers of Internet services was supported by 78% of the Internet users, while the same proposal was opposed by 17%. In the category of people who wouldn't like to have more internet providers and have an internet access at home (2% of the total population), 33% said that they are completely satisfied with the current offer of services, 11% said they are satisfied with the price, and 12% stated other reasons. In the category of people who prefer more internet providers and have internet access at home (9% of the total population), 63% said that they hope it would lead to reduction of the prices of the internet services, 37% believe that it would improve the quality of the services of the internet providers, 12% are convinced in the need for competition and 4% stated other reasons. USAGE OF MOBILE TELEPHONY 28% of the overall population in Macedonia are not using a mobile telephone, 56% use the services of T - Mobile, and 21% of Cosmofon. The young population use the mobile phones in a larger extent, both T - Mobile and Cosmofon, than the population older than 50. 66% of the total population have their own mobile phone, 34% do not. 84% of the users of mobile telephony (73% of the total population) are pre-paid users, while 17% are post-paid users. Most of the users of mobile telephony, 57% are partially satisfied with the services provided by the mobile operator. Up to 31% are completely satisfied, partially satisfied - 7% and completely unsatisfied - 5%. Numbers different from the average were presented by participants from the urban areas, whereby the percentage of unsatisfied people is smaller (5% partially unsatisfied and 2% completely unsatisfied), and participants from the rural areas whereby the number of unsatisfied people is bigger (partially unsatisfied - 10% and completely unsatisfied - 8%). Regarding the price, the opinions of the users of mobile telephony are distributed as follows: completely satisfied - 13%, partially satisfied - 48%, partially unsatisfied - 20% and completely unsatisfied - 17%. The gender distribution of the category of completely unsatisfied is male - 20%; female - 13%. Completely satisfied in an extent larger than the average are participants of Albanian nationality - 20%. In Skopje, larger figures than the average were presented by the group of participants who are completely satisfied with the prices of the services, while the participants from the regions East and Center presented figures different from the average in the category completely unsatisfied - 24%. 66% of the users of mobile telephony paid the bills themselves. In 30% of the cases, the bills are paid by other member of the family, and only 1% of the mobile telephone bills is covered by the company. 83% of the users of mobile phones make a call from mobile to mobile always when they need to, 16% make such a call only when they have to, and 1% never make a call. 31% of the users of mobile telephones make a call from mobile to fixed telephone always when they need to, 51% only when they have to, and even 18% never make such calls. 86% of the users of mobile telephones would
like to have their choice among more mobile telephony operators.
This opinion was opposed by 14%. From the people that opposed it
(10% of the total population), 35% said there's no need for new
mobile operator, 25% said that they are satisfied with the services
of the actual operator, and 5% are simply happy with the price.
70% of the people who approved the introduction of new mobile operators
(62% of the total population) believe that it would reduce the prices
of the services, 21% believe that the services would get improved,
18% feel that bigger competition would bring better choices of mobile
operators, 2% hope for better choice of chipper mobile phones, and
1% think that it would lead to cancellation of the subscription. 79% of the users of mobile telephony do not intent to change their current mobile operator, while 18% of the participants expressed their readiness to do so. 50% of the participants that would not change the operator (58% of the total population), said that they don't want to change the number on which they can be reached, 35% are happy with the services, 19% are happy with the prices, 2% said that there isn't a third operator which would offer better services, and only 1% said that they wouldn't change their mobile operator because of their friends and family. 79% of the participants who expressed readiness to change the mobile operator (14% of the total population) said that they would do it because of the high price of services, 20% because of the bad quality of services and 4% stated other reasons.
IT ENVIRONMENT IN MACEDONIA - MASIT
Information and communication technology continues to grow in Macedonia and its application has progressed substantially. Today, the new technologies allow us to have more control over our engagements, to think analytically and critically, and to work collaboratively. The most active entity in this regard is MASIT, which represents the core of the IT environment and its activities in Macedonia. ABOUT MASIT The Macedonian Association of Information Technology (MASIT), founded in 2000 as a joint effort of the 15 domestic leading IT companies, is the premier Macedonian association representing the information technology industry. MASIT anticipates being a driving force of a competitive Information & Communications Technology (ICT) industry, an innovation-driven economy, and contributor to the nation's prosperity. Members - 50 national IT industry companies MASIT GOALS - to be a leading association of the domestic IT companies MASIT INVOLVEMENT Public Policy: advocating policies that advance the industry's
growth and development (MCA Grant) SOME DATA ABOUT THE IT INDUSTRY IN MACEDONIA (IDC, December 2004) - IT Spending in Macedonia
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